Spreading Holiday Cheer: How Malachite Media is Supporting Treasure Valley Families This Christmas
This holiday season, Malachite Media is spreading the magic of the holidays across Boise, Idaho, and the greater Treasure Valley with its 2nd Annual Owliday Blessings Giveaway. What started as a small initiative to help a struggling family last year has grown into a community-wide effort, with Malachite Media inviting locals and businesses to join forces to brighten the holidays for families in need.
The Owliday Blessings Giveaway was born out of a simple yet powerful goal: to ensure that no child or family goes without holiday cheer. Last year, the giveaway helped a single mother and her daughter during a difficult time, transforming their Christmas with gifts, holiday decorations, and heartfelt support from the community. The young girl, who once thought she’d been “bad” because there were no gifts or tree, experienced the joy and magic of Christmas thanks to the initiative. This year, Malachite Media is setting its sights even higher, aiming to help at least three families.
Building a Stronger Community Through Generosity
The team at Malachite Media, led by founder Robert Medina, believes in the power of community to create meaningful change. “We’re passionate about giving back and creating opportunities for the Treasure Valley to come together in support of local families,” said Medina. “The Owliday Blessings Giveaway is more than just an event—it’s a way to spread hope and kindness during the season of giving.”
Community members are encouraged to nominate families who could use some extra support this holiday season. This year, the focus is on providing Christmas gifts for the children of families in need, ensuring they experience the joy and magic of the holiday season. Nominations can be submitted on the giveaway’s website until December 20th, ensuring families are notified and supported in time for the holidays.
Celebrating Our Sponsors
The Owliday Blessings Giveaway would not be possible without the generous support of our incredible sponsors. Their contributions and commitment to the Treasure Valley community have made it possible to expand this initiative and bring joy to even more families this holiday season.
- Birds of Prey Motorsports: A leader in powersports sales and service, Birds of Prey Motorsports has shown its dedication to the community by supporting the Owliday Blessings Giveaway. Learn more about them at birdsofpreymotorsports.com.
- Extensibl Media: This innovative media company is passionate about making a difference and helping others thrive. Their partnership is helping spread the word about the Owliday Blessings Giveaway and its mission. Visit extensiblmedia.com to learn more.
- Townsquare Media: A trusted name in Boise’s media landscape, Townsquare Media is committed to giving back and supporting local families. Their collaboration ensures the reach and impact of this initiative grow even further. Check them out at townsquareboise.com.
We are deeply grateful for the support of these sponsors and their role in making this event a success.
How Your Business Can Spread Holiday Cheer This Season
In addition to public nominations, the initiative relies on generous sponsors to amplify its impact. Businesses can choose from multiple sponsorship levels, each offering benefits such as recognition in marketing materials, social media shoutouts, and media kits. The partnership not only provides direct support to families but also showcases sponsors as leaders in giving back to the community.
Through sponsorships, Malachite Media can expand the reach of the Owliday Blessings Giveaway, raising awareness and providing more resources to ensure its success. For local businesses, this is an opportunity to align their brand with a meaningful cause while making a direct difference in their community. To learn more about sponsorships or to become a sponsor, visit the Owliday Sponsor page.
Bringing the Treasure Valley Together
As a Boise-based marketing agency, Malachite Media sees the Owliday Blessings Giveaway as an extension of its mission to connect people and create value beyond the business world. The initiative has become a beloved tradition that embodies the spirit of the season and demonstrates the strength of community in Treasure Valley.
Want to be part of the magic? Nominate a family or explore sponsorship opportunities by visiting gomalachite.com/owliday. Together, we can make this holiday season brighter for families in need.
For more information about how to contribute or become a sponsor, contact Robert Medina at [email protected] or (208) 789-0140. Join Malachite Media in spreading kindness and joy across Boise and the Treasure Valley this holiday season.
